Mike A.

Take a moment and think about some of the most successful brands and their logos. Coca-Cola, Apple, Dell, McDonalds – what you will notice is that they have a very specific colour scheme for their logo. This is because of the psychology of colours. Colour Psychology & Logo Designing Each colour evokes a certain feeling in us. […]

If you’ve paid attention to the brands around you and their designs, you would’ve noticed that they are always instantly recognizable. It doesn’t matter if the design is on a social media post, a hoarding, product packaging or any other medium – you’ll be able to identify the brand anywhere even if their name isn’t explicitly mentioned.[…]